Part of the deliverables from a branding or rebranding project will be the brand guidelines. This document contains not only the aesthetics rules but also the language and messaging to be used. Depending on budgets it can be fully comprehensive or just contain the basics.

The purpose of these guidelines is to give the marketing team or agency the majority of what they need to ensure consistency throughout all the various different marketing channels.

The comprehensive brand guideline will include the following:

  • Brand / company history
  • Logo
  • Fonts
  • Colour palate
  • Image dos and don’ts
  • Graphics
  • Core Text / Mission Statement
  • Slogans
  • Target Markets
  • Positioning

We'd love to hear about the plans for your brand

Speak to YellowFin’s Chief Enthusiast and Owner Guy Holmes on 01844 510043 or email guy@yellowfin.agency

Branding Agency | Website Design Agency | London and Oxfordshire

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FERMA FARM SHOP & BISTRO

Branding · Graphic Design

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FERMA FARM SHOP & BISTRO

Branding · Graphic Design

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Double Dragon

Branding · Web Design

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Double Dragon

Branding · Web Design

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Danielle & Daisy

Branding · Landlord Pack

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Danielle & Daisy

Branding · Landlord Pack

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Mama Jacq's

Branding · Website · Packaging

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Mama Jacq's

Branding · Website · Packaging

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Smoky Boys

Branding · Graphic Design · Website

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Smoky Boys

Branding · Graphic Design · Website

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One Under

Branding · Web Design

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One Under

Branding · Web Design

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