SPICE SHACK

MARKETING | GRAPHIC DESIGN | WEBSITE

The Brief

With the change in its target market, Spice Shack quickly needed to raise its profile to make the transition to a sit-down, multi-location business. To do this we needed to increase brand awareness in a way that differs from the usual word of mouth or cult following associated with street food.

What we did

We expanded Spice Shack’s online brand with a new website design, enticing new customers with a spotlight on the site’s great food photography, more permanent menu designs and helping to build backlinks for each branch. But we also created a brand with heavy references to the Dhaba ‘roadside’ style that the restaurant draws its influence from, letting customers know that owners may now have a concrete location but they know what they’re talking about when it comes to street eats.

Deliverables

> Menu redesign
> Illustration design
> Social media templates
> Digital Marketing strategy

> Packaging
> Website Design
> Videos
> Animations

We'd love to hear about the plans for your brand

Speak to YellowFin’s Chief Enthusiast and Owner Guy Holmes on 01844 510043 or email guy@yellowfin.agency

Branding Agency | Website Design Agency | London and Oxfordshire

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