Rebranding a business is not a decision to be taken lightly. It can mean a big upheaval, with the new aesthetic and messaging pushed out everywhere from the website to company reports, signage and all brand touchpoints. But markets and demographics change not to mention the constant innovation of competitors.

Businesses need to evolve and the brand has to keep up, staying fresh and vibrant – speaking in a language which is current, enticing and authentic.

Every rebranding project starts with a thorough SWOT analysis and competitor research. We then hold a brand workshop for the key members of the management team. This stage helps develop and evolve the existing brand, maintaining its strengths whilst exploiting opportunities as well as re-motivating the company workforce.

It’s a methodical process which helps to guide the design and messaging – laying the foundations of our work in creating a rebrand which differentiates itself from the past and its competitors.

We'd love to hear about the plans for your brand

Speak to YellowFin’s Chief Enthusiast and Owner Guy Holmes on 01844 510043 or email guy@yellowfin.agency

Branding Agency | Website Design Agency | London and Oxfordshire

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FERMA FARM SHOP & BISTRO

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FERMA FARM SHOP & BISTRO

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Double Dragon

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Double Dragon

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Danielle & Daisy

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Danielle & Daisy

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Mama Jacq's

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Smoky Boys

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Smoky Boys

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One Under

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One Under

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