Creating Engaging Content for Safe Stay. how to transform stock footage into a High-Impact Social media Campaign
background
When the restrictions were finally lifted after the Covid Pandemic, Safe Stay asked us to create promo videos to be used on social media. With locations all over Europe but no video content of their own, we created a number of Reels using stock video and stock images.
By adding their graphics and messages as well as content from different European cities, we created a video which formed the foundations of a reopening campaign which far exceed their expectations.